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5 Top Tips for Sustainability

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1. Switching to sustainable search engines

Switching to eco-friendly search engines is beneficial for the environment as they typically use renewable energy sources to power their servers, reducing carbon emissions. By using eco-friendly search engines, such as Ecosia, users can contribute to the fight against climate change and support companies that prioritise sustainability.

Additionally, these search engines often promote environmental awareness and fund tree-planting initiatives, further helping to combat deforestation and promote biodiversity. Making the switch to eco-friendly search engines is a simple yet impactful way to reduce your carbon footprint and support a greener future for our planet.

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2. Alternative methods of communication

Using alternative forms of communication, such as video calls, emails, and messaging apps, is a sustainable choice that can help reduce CO2 emissions. By opting for virtual meetings instead of traveling long distances for face-to-face meetings, individuals can significantly cut down on their carbon footprint associated with transportation.

Additionally, digital communication reduces the need for paper usage, leading to less deforestation and lower energy consumption in the production and disposal of paper products. Embracing alternative forms of communication not only helps to mitigate the impact of CO2 emissions on the environment but also promotes efficiency and convenience in our daily interactions.

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3. Sustainable image file formats

Using SVG and WebP formats enhances website sustainability by reducing energy use and carbon footprint. SVGs, being scalable, have smaller file sizes and need no multiple versions. WebP's advanced compression creates smaller files without losing quality and supports transparency and animation.

Smaller files mean faster loading times, cutting energy consumption for servers and devices and reducing data transfer, which saves on hosting costs and energy in data centres. Faster loading improves user experience and reduces support needs. Both formats are widely supported by modern browsers.

In summary, SVG and WebP reduce file sizes, loading times, and bandwidth usage, boosting energy efficiency and minimising environmental impact.

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4. Minified Code

Minified code enhances web sustainability by reducing resource consumption through efficient file compression. Removing unnecessary characters like white spaces, comments, and line breaks from HTML, CSS, and JavaScript files significantly reduces their size. This leads to faster loading times and lowers energy consumption during data transmission, reducing bandwidth usage and alleviating strain on data centres and networks.

Improved loading speeds enhance website performance and reduce energy consumption on servers and devices, including mobile devices where optimised processing conserves battery life. This efficiency contributes to a smaller carbon footprint by decreasing overall energy use and emissions.

Overall, minified code promotes resource efficiency and aligns with sustainable web development practices, prioritising optimised performance and reduced environmental impact.

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5. External videos NOT autoplaying

Disabling autoplay for videos on websites is a sustainable practice that can help reduce energy consumption and lower carbon emissions. When videos autoplay, they consume additional data and require more processing power, leading to increased energy usage by devices accessing the website.

By allowing users to choose when to play a video, websites can promote energy efficiency and reduce the environmental impact of excessive data streaming. Implementing this simple change can contribute to a more sustainable digital experience by conserving energy and minimising the carbon footprint associated with online activities.

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Learn about our sustainability process

At Cloud Artisans, we prioritise sustainability and are dedicated to mitigating climate change through our business operations and services. We recognise the critical role that businesses, regardless of their size, play in impacting the environment and its inhabitants. By setting measurable and achievable goals, we are committed to reducing our environmental footprint and fostering a more sustainable future.

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Cloud Artisans Limited
Suite 1934,
37 Westminster Buildings,
Theatre Square,
Nottingham,
England, NG1 6LG

Registered in England and Wales with Company Number 06686084